City of Fremantle and Business Foundations offer free digital business workshops

These workshops are subsidised by the federal government and are completely free to attend.

Business Foundations have a near 30-year history providing strategic development and growth services across Australia. These courses are offered as part of a program helping small to medium businesses equip themselves with the skills and knowledge they need to start and sustainably grow their businesses.

You can find out more about the courses available and register to attend below.

Selling your products and services online

Having an online store or course is the fastest and cheapest way to expand your business. Learn what e-commerce is, what platforms suit your business, and what steps you need to take to get your own store online.

The course will cover all the basics from website layout to customer analysis and driving traffic and marketing to your store.

Date: Tuesday, 23 September
Time: 9:30am – 11:30am
Location: Walyalup Civic Centre

Register here

Introduction to Google Ads

Harnessing the power of Google Ads can be a game-changer for your business. Delve into the fundamentals of Google Ads, shedding light on how it can be a pivotal tool for your business.

You will learn how Google Ads can reach and engage with your target audiences, driving conversions, and amplifying your brand’s online presence.

Date: Tuesday, 21 October
Time: 9:30am – 11:30am
Location: Walyalup Civic Centre

Register here

Creating your first Google Ads campaign

Designed for small businesses eager to make their mark in the online space, this workshop will guide you through the process of setting up your initial campaign on Google Ads, focusing primarily on search campaigns.

Receive a comprehensive walkthrough of ad groups, ads, and keywords to lay a solid foundation for your campaign’s success, from start to finish.

Date: Tuesday, 18 November
Time: 9:30am – 12:30pm
Location: Walyalup Civic Centre

Register here